Garden Center Magazine

The new standard in retail garden center market communications

The garden center market in North America is a$45 billion retail marketplace undergoing dynamic change driven by challenging economic times, shifting consumer demographics, gyrating weather conditions, and cross-border commerce. It is divided by geography, business philosophies, and economics-of-scale, fueled historically by business media and regional trade shows that cater primarily to narrow segments of the market. As a result, it's a costly market for product suppliers to reach, and it's a market that lacks a voice for market unification and strength.

Garden Center magazine has made the business decision to be the voice to serve the total market with the content to serve common needs: the business of buying, merchandising and selling of trees, ornamentals, bedding plants and related garden materialsand accessories to homeowner consumers.

We will begin 2012 with a 47% increase in circulation coverage including the Canadian market, and nine powerful issues of Garden Center magazine timed to meet the key buying, merchandising and planning periods of the market. We know the Canadian market is a strong growth market and that cross-border business activity in this market has practically eliminated the geographic borders. And, we are confident that this bold move will not only benefit our readers, but also our advertisers, and represents the unified voice.

Circulation

Garden Center continues to invest in the caliber of our print readership by continuing to use the industry standard BPA to audit our publication's circulation.

While some publishers use their own Publishers Statement verified by a third party, only BPA guarantees third-party independent review of this data.

Click here to review the results of our independent third-party audit survey.

Click the image for our BPA statement.

NEW IN 2012